What are our data sources?
We use the data sources on the side for ranking solutions and awarding badges in online reputation management services category. Our data sources in online reputation management services category include;
Online reputation management (ORM) is a form of digital marketing which aims to ensure that online users reach the right business content and avoid negative exposure about the brand.
Online reputation management services provide traditional online marketing services, as well as track the brand online (e.g. reviews, comments, mentions), evaluate the sources of negative comments (e.g. competitors, users), and respond to online reviews in a positive manner that raises awareness about the business products and clarify user concerns.
If you’d like to learn about the ecosystem consisting of Online Reputation Management Services and others, feel free to check AIMultiple Digital Marketing.
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We use the data sources on the side for ranking solutions and awarding badges in online reputation management services category. Our data sources in online reputation management services category include;
review websites
social media websites
search engine data for branded queries
According to the weighted combination of 7 data sources
Saffron Edge
The PHA Group
Travel Media Group
Digital Media Sapiens
Maltin PR Ltd
Taking into account the latest metrics outlined below, these are the current online reputation management services market leaders. Market leaders are not the overall leaders since market leadership doesn’t take into account growth rate.
Saffron Edge
The PHA Group
Travel Media Group
Technogiq IT Solutions Private Limited
Digital Media Sapiens
These are the number of queries on search engines which include the brand name of the solution. Compared to other Digital Marketing categories, Online Reputation Management Services is more concentrated in terms of top 3 companies’ share of search queries. Top 3 companies receive 100%, 33% more than the average of search queries in this area.
504 employees work for a typical company in this solution category which is 483 more than the number of employees for a typical company in the average solution category.
In most cases, companies need at least 10 employees to serve other businesses with a proven tech product or service. 1 companies with >10 employees are offering online reputation management services. Top 3 products are developed by companies with a total of 504 employees. The largest company building online reputation management services is Ketchum with more than 500 employees.
Taking into account the latest metrics outlined below, these are the fastest growing solutions:
Saffron Edge
The PHA Group
Travel Media Group
Digital Media Sapiens
Maltin PR Ltd
We have analyzed reviews published in the last months. These were published in 4 review platforms as well as vendor websites where the vendor had provided a testimonial from a client whom we could connect to a real person.
These solutions have the best combination of high ratings from reviews and number of reviews when we take into account all their recent reviews.
This data is collected from customer reviews for all Online Reputation Management Services companies.
According to customer reviews, most common company size for online reputation management services customers is 51-1,000 employees. Customers with 51-1,000 employees make up 50% of online reputation management services customers. For an average Digital Marketing solution, customers with 51-1,000 employees make up 50% of total customers.