What are our data sources?
We use the data sources on the side for ranking solutions and awarding badges in gamification software category. Our data sources in gamification software category include;
Gamification software implements video game concepts to a non-gaming environment such as marketing by providing interactive challenges and features to take photos, scan QR codes, etc. It helps increase engagement and customer loyalty, modify negative links to the system or tasks and promote social activity.
If you’d like to learn about the ecosystem consisting of Gamification Software and others, feel free to check AIMultiple Marketing.
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We use the data sources on the side for ranking solutions and awarding badges in gamification software category. Our data sources in gamification software category include;
review websites
social media websites
search engine data for branded queries
According to the weighted combination of 7 data sources
Influitive AdvocateHub
Engagedly
EngageBay
Kahoot!
Ambition
Taking into account the latest metrics outlined below, these are the current gamification software market leaders. Market leaders are not the overall leaders since market leadership doesn’t take into account growth rate.
Kahoot!
Influitive AdvocateHub
Engagedly
Spinify
Ambition
These are the number of queries on search engines which include the brand name of the solution. Compared to other Marketing categories, Gamification Software is more concentrated in terms of top 3 companies’ share of search queries. Top 3 companies receive 98%, 24% more than the average of search queries in this area.
14 employees work for a typical company in this solution category which is 7 less than the number of employees for a typical company in the average solution category.
In most cases, companies need at least 10 employees to serve other businesses with a proven tech product or service. 29 companies with >10 employees are offering gamification software. Top 3 products are developed by companies with a total of 2k employees. The largest company building gamification software is Torry Harris with more than 1000 employees.
Taking into account the latest metrics outlined below, these are the fastest growing solutions:
Influitive AdvocateHub
EngageBay
Engagedly
Ambition
Spinify
We have analyzed reviews published in the last months. These were published in 4 review platforms as well as vendor websites where the vendor had provided a testimonial from a client whom we could connect to a real person.
These solutions have the best combination of high ratings from reviews and number of reviews when we take into account all their recent reviews.
This data is collected from customer reviews for all Gamification Software companies. The most positive word describing Gamification Software is “Easy to use” that is used in 15% of the reviews. The most negative one is “Difficult” with which is used in 4.00% of all the Gamification Software reviews.
According to customer reviews, most common company size for gamification software customers is 1-50 Employees. Customers with 1-50 Employees make up 38% of gamification software customers. For an average Marketing solution, customers with 1-50 Employees make up 18% of total customers.
These scores are the average scores collected from customer reviews for all Gamification Software. Gamification Software is most positively evaluated in terms of "Customer Service" but falls behind in "Likelihood to Recommend".
This category was searched on average for 580 times per month on search engines in 2022. This number has increased to 590 in 2023. If we compare with other marketing solutions, a typical solution was searched 2.3k times in 2022 and this decreased to 590 in 2023.