What are our data sources?
We use the data sources on the side for ranking solutions and awarding badges in account-based orchestration platforms category. Our data sources in account-based orchestration platforms category include;
Account-based orchestration platforms help companies oversee their entire account-based marketing strategy from one tool. It allows monitoring and setting up user and accounts data flow without manual controls. Some of the platform capabilities include:
AIMultiple is data driven. Evaluate 8 services based on
comprehensive, transparent and objective AIMultiple scores.
For any of our scores, click the information icon to learn how it is
calculated based on objective data.
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We use the data sources on the side for ranking solutions and awarding badges in account-based orchestration platforms category. Our data sources in account-based orchestration platforms category include;
review websites
social media websites
search engine data for branded queries
According to the weighted combination of 7 data sources
6sense
Terminus ABM Platform
Metadata.io
Madison Logic
Folloze
Taking into account the latest metrics outlined below, these are the current account-based orchestration platforms market leaders. Market leaders are not the overall leaders since market leadership doesn’t take into account growth rate.
6sense
Terminus ABM Platform
Metadata.io
Madison Logic
Folloze
These are the number of queries on search engines which include the brand name of the solution. Compared to other Marketing categories, Account-Based Orchestration Platforms is more concentrated in terms of top 3 companies’ share of search queries. Top 3 companies receive 93%, 19% more than the average of search queries in this area.
53 employees work for a typical company in this solution category which is 32 more than the number of employees for a typical company in the average solution category.
In most cases, companies need at least 10 employees to serve other businesses with a proven tech product or service. 8 companies with >10 employees are offering account-based orchestration platforms. Top 3 products are developed by companies with a total of 2k employees. The largest company building account-based orchestration platforms is MRP with more than 1000 employees.
Taking into account the latest metrics outlined below, these are the fastest growing solutions:
6sense
Terminus ABM Platform
Metadata.io
Folloze
RollWorks
We have analyzed reviews published in the last months. These were published in 4 review platforms as well as vendor websites where the vendor had provided a testimonial from a client whom we could connect to a real person.
These solutions have the best combination of high ratings from reviews and number of reviews when we take into account all their recent reviews.
This data is collected from customer reviews for all Account-Based Orchestration Platforms companies. The most positive word describing Account-Based Orchestration Platforms is “Easy to use” that is used in 9% of the reviews. The most negative one is “Difficult” with which is used in 3.00% of all the Account-Based Orchestration Platforms reviews.
According to customer reviews, most common company size for account-based orchestration platforms customers is 51-1,000 employees. Customers with 51-1,000 employees make up 60% of account-based orchestration platforms customers. For an average Marketing solution, customers with 51-1,000 employees make up 51% of total customers.
These scores are the average scores collected from customer reviews for all Account-Based Orchestration Platforms. Account-Based Orchestration Platforms is most positively evaluated in terms of "Customer Service" but falls behind in "Value For Money".